S4M has hired Benjamin Sekkai as country manager Benelux and Sebastien Clement as country manager Switzerland to lead the drive-to-store platform and oversee the agency’s expansion into local markets.

Before joining S4M, both Sekkai and Clement held senior positions at some of the industry’s biggest companies.

Sekkai was country manager Belgium at Vectaury; market director Belgium and Portugal at AppNexus and commercial director at Dentsu.

As for Clement, he was previously vice-president business development at digital marketing agency Croud, sales director at Innovid and senior account executive at Salesforce.

They will be tasked with growing S4M’s platform presence in the Benelux and Swiss markets to make the company the drive-to-store leader within the region.

”I’m very excited to join an ambitious company and to come back to a booming industry,” said Sekkai.

”I have found a very close-knit and professional team and I’m looking forward to working with them and developing new vectors of growth.”

Clement added, ”I’m delighted to join S4M as country manager. More than ever, retailers need to generate qualified traffic to their physical locations, which continue to be their main sales channel. S4M can help them get real business results thanks to its drive-to-store technology.”

In the words of S4M, chief executive officer Christophe Collet said: ”We’re thrilled to welcome Benjamin and Sebastien onboard.

”I’m convinced their significant experience and expertise will allow S4M to expand in Benelux and Switzerland and make us the perfect partner to support retailers in their growth.”

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